Born in the mind of a British aerospace engineer, Dassi is a luxury British bike manufacturer, delivering individual and handcrafted carbon bikes. Dassi bikes are all manufactured in Britain and as a company they enjoy doing things differently, being inspired by fresh ideas, bold approaches, and are influenced by the technologies used in Formula One and the aerospace industry.
Dassi were able to provide great imagery of their latest Graphene bike, which helped the design flow but they left the design and layout of the site to us. We focused the design around user experience, so the site follows a modern, visual and easy to use design, with strong call to actions throughout which provide users plenty of opportunity to browse the site and get in touch. Everyone is pleased with the results, and we look forward to the Graphene launch and working with Dassi in the future!